January 19, 2007
O’BRIEN CELLARS SPONSORS ACADEMY OF FRIENDS FUNDRAISER
Napa Winery Shows Support for Progressive Causes
(pdf version)
Napa Calif. - O’Brien Cellars Seduction will be a featured wine at the Academy of Friends Academy Awards Nomination Party, Tuesday, January 23 at San Francisco’s Bubble Lounge. Academy of Friends is an organization dedicated to raising funds granted to a diverse set of HIV/AIDS direct care and prevention education agencies in the San Francisco Bay Area.
"As a California business owner, I believe it is important maintain a socially conscious outlook and make an effort to show support for the major causes and issues of our time," said Bart O’Brien, owner of O’Brien Family Vineyard, producer of O’Brien Cellars. "We are grateful for the opportunity to support the Academy of Friends in its efforts to promote HIV/AIDS prevention and awareness."
In 2006, O’Brien Cellars also became a statewide sponsor for Equality California (EQCA), the largest lesbian, gay, bisexual and transgender organization in the state fighting to end the ban on same-sex marriage. The winery and now donates all wine for the EQCA Equality Awards dinner events. It also recently launched a progressive new online program entitled Wine for Equality designed to help raise funds in support of marriage equality in California. The program automatically donates 20% of all sales generated from O’Brien Cellars’ online Equality Wine Store to EQCA. O’Brien Cellars was also the wine sponsor for the San Francisco Pride Celebration 2006.
"The idea of our winery started as a romantic dream 20 years ago when my wife and I were on our third date in Napa," said O’Brien. "Now we want to share our romantic dream and help other couples reach their dream of marriage, regardless of gender."
For more information about O’Brien Family Vineyard, visit www.obrienfamilyvineyard.com. For Academy of Friends, visit www.academyoffriends.com. The link to the Wine for Equality program can be found on the EQCA website at www.eqca.org and on the O’Brien Cellars web site www.seductionwine.com.
O’Brien Cellars is a brand of O’Brien Family Vineyard, a family-owned winery located in the Oak Knoll District of southern Napa Valley. Owned by Bart & Barb O’Brien, the property has a 33 acre vineyard and an 8,400 case winery facility and produces three wines, including an Estate Chardonnay, an Estate Merlot, and its signature wine, Seduction (a Bordeaux blend). O’Brien Cellars winemaker is David Yorgensen, who worked with renowned winemaking consultant Philippe Melka at Seavey Vineyard. As winery owners, the O’Brien’s focus on the romantic qualities of wine, offering private Romance Tours of O’Brien Family Vineyard and a Wine Club for Lovers, which provides members access to wines not available at retail. For more information about O’Brien Cellars and O’Brien Family Vineyard, visit www.seductionwine.com and www.obrienfamilyvineyard.com.
----------
December 27, 2006
O’BRIEN CELLARS OFFERS ROMANTIC NEW NAPA VALLEY WINE
Seduction Gets to the Heart of Wine - Just in Time for Valentine’s Day
(pdf version)
Napa Calif. - Just in time for Valentine’s Day, Seduction offers wine lovers a romantic new Napa Valley Bordeaux-style blend with an elegant packaging design featuring messages of love, friendship and dreams.
"Seduction gets to the heart of what wine is all about," said Bart O’Brien, owner of O’Brien Cellars, producer of Seduction. "So often wine is judged, scored and hoarded in dark cellars. At O’Brien Cellars, we choose to take a lighter, more sensual approach to wine, focusing on its romantic qualities and the enjoyment of sharing a glass with friends and lovers."
A provocative Bordeaux-style blend, Seduction has earned the affection of many wine critics from such prestigious publications as Wine Spectator and San Francisco Chronicle. "The palate is where this wine really seduces, with a rich round entry, explosive ripe flavors, and a long warm finish," said O’Brien.
But garnering great reviews is not the only focus of this fine Napa Valley wine. With a packaging design inspired by poetic messages, it is clear that Seduction is also about romance. Printed on the box that encases the wine are the words, "Lovers are the winds of passion - Fill your sails. Friends are the harbors of calm - Anchor your soul. You are the waters of clarity - Live your dreams."
"Opening a bottle of Seduction is a romantic and seductive experience that stimulates the senses and evokes emotion," said O’Brien. The bottle comes draped in a stylish scarlet organza bag and its back label intentionally avoids typical winespeak, reading, "Seduction: romance of the heart, passion of the soul. A voluptuous wine with sensual flavors and a velvet kiss. Enjoy in good company."
"From packaging to palate, Seduction creates an experience that allows wine lovers to enjoy every aspect of opening and sharing a bottle of fine wine," said O’Brien. "It reminds us of what romance and seduction are all about and how a great wine can enrich the quality of our lives. We can’t think of a better wine to enjoy on Valentine’s Day."
O’Brien Cellars is a brand of O’Brien Family Vineyard, a family-owned winery located in the Oak Knoll District of southern Napa Valley. Owned by Bart & Barb O’Brien, the property has a 33 acre vineyard and an 8,400 case winery facility. Winemaker David Yorgensen produces three wines for the winery, including a Chardonnay, an Estate Merlot, and its signature wine, Seduction (a Bordeaux blend). As winery owners, the O’Briens focus on the romantic qualities of wine, offering private Romance Tours of O’Brien Family Vineyard and a Wine Club for Lovers, which provides members access to wines not available at retail. For more information about O’Brien Family Vineyard, visit www.obrienfamilyvineyard.com.
----------
December 6, 2006
O’BRIEN CELLARS LAUNCHES "WINE FOR EQUALITY" DONATION PROGRAM
Napa Winery Creates Opportunity for Wine Lovers to Support Marriage Equality
(pdf version)
Napa Calif. -- O’Brien Cellars announced the launch of a progressive new online program entitled Wine for Equality designed to help raise funds in support of marriage equality in California. The program automatically donates 20% of all sales generated from O’Brien Cellars’ online Equality Wine Store to Equality California (EQCA), the largest lesbian, gay, bisexual and transgender organization in the state fighting to end the ban on same-sex marriage.
"We have created an opportunity for wine lovers to support marriage equality by purchasing a wine that supports the cause directly," said Bart O’Brien, owner of O’Brien Cellars. "We hope to raise over $100,000 for EQCA in 2007."
Earlier this year, O’Brien Cellars became an EQCA statewide sponsor and now donates all wine for the EQCA Equality Awards dinner events. The winery was also the wine sponsor for the San Francisco Pride Celebration 2006.
"The idea of our winery started as a romantic dream 20 years ago when my wife and I were on our third date in Napa," said O’Brien. "Now we want to share our romantic dream and help other couples reach their dream of marriage, regardless of gender."
The link to the Wine for Equality program can be found on the EQCA website at www.eqca.org and on the O’Brien Cellars web site www.seductionwine.com.
O’Brien Cellars is a brand of O’Brien Family Vineyard, a family-owned winery located in the Oak Knoll District of southern Napa Valley. Owned by Bart & Barb O’Brien, the property has a 33 acre vineyard and an 8,400 case winery facility and produces three wines, including an Estate Chardonnay, an Estate Merlot, and its signature wine, Seduction (a Bordeaux blend). O’Brien Cellars’ winemaker is David Yorgensen, who worked with renowned winemaking consultant Philippe Melka at Seavey Vineyard. As winery owners, the O’Briens focus on the romantic qualities of wine, offering private Romance Tours of O’Brien Family Vineyard and a Wine Club for Lovers, which provides members access to wines not available at retail. For more information about O’Brien Cellars and O’Brien Family Vineyard, visit www.seductionwine.com and www.obrienfamilyvineyard.com.
----------
November 1, 2006
SEDUCTION
The Ultimate Romantic Wine For Wedding Nights & Honeymoons
(pdf version)
Napa Calif. - Seduction offers brides and grooms a romantic new Napa Valley Bordeaux-style wine perfect for wedding nights and honeymoons.
"Seduction is a wonderful wine for newlyweds to have waiting for them in their wedding suite at the end of their special day," said Barb O’Brien of O’Brien Cellars. "Wine is a lovely accompaniment to romantic moments. With elegant packaging, poetic thoughts, and a beautiful, handmade Napa Valley wine inside the bottle, Seduction makes those moments even more romantic."
O’Brien says Seduction is also the ideal wine for honeymooners. "Seduction helps new couples celebrate their love in a way no other wine can, setting the mood with romantic messages on the bottle like ‘Romance of the heart, passion of the soul - a voluptuous wine with sensual flavors and a velvet kiss - enjoy in good company.’"
Now in its third vintage, Seduction (a limited availability Napa Valley blend of Cabernet Sauvignon, Cabernet Franc, and Merlot, SRP $36.00) has earned the affection of many sommeliers and wine critics from such prestigious publications as Wine Spectator and San Francisco Chronicle. "The palate is where Seduction really romances with its rich round entry, explosive ripe flavors, and a long warm finish," said O’Brien.
Seduction comes encased in an elegant red and black gift box that features a romantic message written by O’Brien’s husband: "Lovers are the winds of passion - fill your sails. Friends are the harbors of calm - anchor your soul. You are the waters of clarity - live your dreams." For an added touch of elegance, the bottle comes draped in a stylish crimson organza bag.
"Seduction celebrates that out of the millions of possible people you pass everyday on sidewalks and subways, you finally found the love of your life," said O’Brien. "It is truly the ultimate romantic wedding night and honeymoon wine and one that every bride and groom are sure to enjoy."
O’Brien Cellars is a brand of O’Brien Family Vineyard, a family-owned winery located in the Oak Knoll District of southern Napa Valley. Owned by Bart & Barb O’Brien, the property has a 33 acre vineyard and an 8,400 case winery facility and produces three wines, including an Estate Chardonnay, an Estate Merlot, and its signature wine, Seduction (a Bordeaux blend). As winery owners, the O’Briens focus on the romantic qualities of wine, offering private Romance Tours of O’Brien Family Vineyard and a Wine Club for Lovers, which provides members access to wines not available at retail. For more information about O’Brien Cellars, visit www.seductionwine.com.
----------
